Why shopworn?


Clearly targeting a younger, rebellious generation, BOMBERG creates unique watches, jewelry, and accessories. For those that like to stand out from the crowd, company founder Rick De La Croix produces Swiss made watches that are bold, unique, and definitely eccentric. BOMBERG’s brand ambassadors perfectly encapsulate this identity with lifestyles that are anything but conventional. Chris Andersen, the famously tattooed NBA player, was the first ambassador, followed by Nicky Jam, Claudia Gadelha, and more. The watches themselves feature unique features like the BOLT-68’s colorful Mayan mask dial or the BB-68 chronographs with crown and pushers at the top of the case. A BB-01 special edition even has a multi-dimensional silver skull image on the dial with red roses and spiderweb patterns, along with comparable case engravings – not your typical Swiss watch. And that, of course, is the point.

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